Mixed Alternative Magazine talks about the importance of self care with Pacifico's Matthew Schwartz

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Matthew Schwartz of Pacifico recently chatted with Mixed Alternative about the upcoming album 𝘚𝘦𝘭𝘧 𝘊𝘢𝘳𝘦 (February 10, Pacifirecords) and some of the folks who helped make this album as great as it is!

"I LOVE to collaborate with people. I think it only helps to make the music better," says Schwartz. "For the new album, I collaborated with Shane Tutmarc of Dolour, Peter Randall — bass player for Adele, Matt Bowers of House Of Fools, Ben Herrington of Minos The Saint, Matt Tuttle of Codeseven, and the famous producer Aaron Sprinkle."

Click for your life!

I Was A King's "Growing Wild," writes Austin Town Hall, is "incredible"

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"The more time I spend with this song, the more I’m almost frightened by how incredible it is."

I do not disagree with this statement by Austin Town Hall about I Was A King! Click through to see the "Growing Wild" video and be sure to hear 𝘍𝘰𝘭𝘭𝘰𝘸 𝘔𝘦 𝘏𝘰𝘮𝘦 in full this Friday, October 28.

Pacifico shares the upbeat video for "Don't Play Dead"

PREMIERE

"Don't Play Dead" is the first single and video from the first album in five years from Pacifico. 𝘚𝘦𝘭𝘧 𝘊𝘢𝘳𝘦 arrives on February 10 via Pacifirecords.

Despite this song being about surviving depression, or more so about what comes before survival, it's still about the catchiest thing you're going to hear all day!

"Punchy and driving pop-rock... An impressive array of unassailable hooks," says Immersive Atlanta (see, I told you).

Even the director of the video, Dustin Jacobs, managed to find the light: "At the center is this couple. She's depressed, but he’s an eternal optimist, so he finds the joy and tries to share it with her."

See and hear here: https://Fanatic.lnk.to/Pacifico-DontPlayDead

Immersive Atlanta posts "Don't Play Dead," Pacifico's energetic introduction to 𝘚𝘦𝘭𝘧 𝘊𝘢𝘳𝘦

PREMIERE

I'm a huge fan of songs about small victories in the battle with depression, wrapped in hook-filled pop-rock writing and production.

Here's one!

The first single from 𝘚𝘦𝘭𝘧 𝘊𝘢𝘳𝘦 (Feb. 10, Pacifirecords), the first album in five years by Pacifico, "makes for an energetic (not to mention empathetic) introduction," according to Immersive Atlanta in its premiere of "Don't Play Dead," out everywhere tomorrow.

"It’s a punchy and driving pop-rock anthem. Schwartz and company lead with their hearts, delivering nurturing support with an impressive array of unassailable hooks."

Click for your life!

Fanatic Promotion · Pacifico - Don't Play Dead

Ghettoblaster shares the leisurely vibe of the crushedvelvets' "Neon Nights"

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"The vibe is reaching levels of ultimate leisure... Dani Meza and company have captured the purest essence of this backdrop with utter confidence."

I love this so much because that's what these songs are all about.

CHILL VIBES.

The third in a series of three-song EPs by the crushedvelvets is out this Friday and you can hear "Neon Nights (Chinatown)" over at Ghettoblaster Magazine right now. Click for your life.

Fanatic Promotion · the crushedvelvets - Neon Nights (Chinatown)

MAGNET premieres the video for I Was A Kind's "abrasively beautiful" new single

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"Impeccable melodic instincts... abrasively beautiful."

Kind words from MAGNET Magazine this morning about I Was A King, as we are given the new video for the new single from the new album.

BrooklynVegan says that "Growing Wild" goes into "more melancholy territory, while keeping the hook count high" and Donald Milne's video for the song perfectly captures the mood.

The full-length 𝘍𝘰𝘭𝘭𝘰𝘸 𝘔𝘦 𝘏𝘰𝘮𝘦 arrives October 28. Click for your life!